Depending on how you see it, there is one silver lining that comes with Donald Trump’s still-nascent presidency: “Setting political views aside, the women’s movement has positively influenced the sales of office supplies,” wrote the market research firm NPD Group in a recent blog post.
Of the estimated 3.3 to 4.6 million protesters who took to the streets around the country on the Women’s March on January 21, many carried handmade signs denouncing the new administration and its policies. But just how much have sales for poster board and other related art supplies gone up since Trump took office?
According to NPD Group, 2.7 million poster and foam boards were sold in the US in the week leading up to the post-Inauguration march. That’s 33 percent more poster board that was sold during the same time period in 2016!
For foam board, sales were up 42 percent.
Altogether, a total of $4.1 million in poster and foam board sales were logged in that week alone. For the entire month of January, more than 6.5 million poster boards were sold. Poster-hungry protests continued on International Women’s Day on March 8.
There were also considerable increases in sales of various types of markers and glue/adhesives, as well as scissors and fabric paint, used to personalize t-shirts for the march.
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Related:
Trump Proposes to End All Arts Funding