Mobile Money Comes To Ethiopia

African Business Magazine

Ethiopia’s new money transfer system, M-Birr, named after its currency the birr, is based on the highly successful model pioneered by Kenya, Safaricom’s M-Pesa.

The service will provide domestic money transfers, withdrawals and savings, account balances, airtime top up, salary payment, loan repayments and, at a later stage, international remittances. “The system is ready, the team is in place, the first pilot testing will start in January,” said Thierry Artaud, General Manager of M-Birr ICT Services PLC.

The Addis Ababa-based M-Birr ICT, which provides the integrated IT system and solutions, is the Ethiopian subsidiary of M-Birr Limited, an Irish company which gave birth to the project in 2009. The services will be accessible through the five main micro-finance institutions in Ethiopia, These are debit, credit and saving institutions in Tigray, Amhara, Oromia, Addis and the Omo microfinance institution in the Southern Nations, Nationalities and People’s Region.

“M-Birr has signed an exclusive commercial agreement with the five MFIs to provide them with the system,” said Artaud. Together, these five MFIs account for 95% of the microfinance business in Ethiopia. With the M-Birr system, they will be able to further expand their client base in rural areas without opening costly new branches.

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